HelloFresh

Manager, Performance Creative Strategy

HelloFresh 📍 New York, USA 🏢 On-site Posted Aug 21, 2026 via HelloFresh careers
full-time 📂 Design & Creative 🏢 On-site 🏭 Retail

✨ Job Highlights

  • ★Pay: $101,430 to $138,000 a year
  • ★On-site: New York
  • ★Full-time role in design & creative
  • ★Experience asked for: 5 to 7 years
  • ★Education: Bachelor's degree
  • ★Apply directly on HelloFresh's careers site
  • ★Posted August 21, 2026

Full Job Description

Manager, Performance Creative Strategy job at HelloFresh in New York

HelloFresh has an opening for a Manager, Performance Creative Strategy, based in New York. This is full-time work at HelloFresh's location. The advertised pay is $101,430 to $138,000 a year.

HelloFresh describes the job as follows.

HelloFresh is seeking an entrepreneurial, strategic, and analytical Creative Strategy Manager to join our Performance and Innovation Team. This role reports to the Head of Creative Production and will partner closely with the Brand Creative team and Growth Marketing teams.

Our Performance Innovation team is an entrepreneurial creative studio focused on delivering a high output of creative assets for our growth partners. You will need to love working in a fast paced environment and enjoy finding creative solutions to drive performance across paid digital channels including Meta, TikTok, YouTube, Google etc.

You will be responsible for working collaboratively with the growth team and the creative performance innovation team to build end-to-end strategy, testing, and creative management to drive results. The ideal candidate will be ready to react to growth briefs by applying data-driven insights and creative solutions for channels, collaborate with the creative team on static + video concepts, ensure brand guidelines are adhered to throughout creative production. You’ll be able to quickly react to data and guide the creative team on producing more conversion driving assets.

You will …

  • Partner with Growth teams and GM teams to build strategic creative briefs that drive conversions on paid channels
  • Bring learnings and insights to every project to ensure we are delivering best in class creative
  • Identify key creative testing opportunities and brief in assets that align with testing goals
  • Have a deep understanding of what performs and what does not, and an ongoing push to unlock new growth via paid channels in partnership with product marketing and growth marketing.
  • Collaborate closely with the creative team to develop high-quality, compelling content that drives user engagement, conversion, and measurable results
  • Monitor and analyze the performance of Performance and Innovation assets, using data-driven to identify areas for optimization and improvement
  • Share performance insights and next steps regularly with marketing leadership and creative partners
  • Strong collaboration skills with experience working across various functions (e.g., marketing, product, engineering, data) to drive incremental performance across channels
  • Stay informed about industry trends, platform updates, and emerging technologies to incorporate innovative techniques that enhance campaign performance
  • You are…

  • Someone with a contagious “can-do” attitude that thrives in fast-paced environments
  • Passionate about owning projects from start to finish
  • Comfortable leading through ambiguity and digging into the details to solve
  • Exceptional with communication skills, both written and verbal
  • Fluent in paid social media channels and growth marketing
  • At a minimum, you have...

  • Bachelor's degree in Advertising, Business, Marketing, Communications, or equivalent required
  • 5-7 years of creative strategy / marketing experience ideally at a start-up; specifically, on a team that handles high volume of output, and drives results for a fast growing business
  • Experience writing creative briefs and providing thoughtful feedback for marketing assets
  • Excellent interpersonal, verbal and written communication skills
  • Experience in planning and executing marketing campaigns from start to finish
  • You'll get...

  • Competitive Salary & 401k company match that vests immediately upon participation
  • Flexible Spending Account (FSA)
  • Pre-tax commuter benefits
  • Generous parental leave of 16 weeks, PTO, and Holidays
  • $0 monthly premium and other flexible health plans effective first day of employment
  • 85% discount on your subscription to HelloFresh (as well as other product initiatives)
  • 15% discount on friends & family meal kit subscriptions
  • In-office snacks, weekly catered lunches, and fun events
  • Company-sponsored outings & Employee Resource Groups
  • Collaborative, dynamic work environment within a fast-paced, mission-driven company
  • This job description is intended to provide a general overview of the responsibilities. However, the Company reserves the right to adjust, modify, or reassign work tasks and responsibilities as needed to meet changing business needs, operational requirements, or other factors.

    New York Pay Range $101,430 to $138,000 USD

    Common questions

    How much does this Manager, Performance Creative Strategy job pay?

    HelloFresh advertises $101,430 to $138,000 a year for this role.

    Is the Manager, Performance Creative Strategy position remote?

    No, it is an on-site job in New York.

    What does HelloFresh look for in candidates?

    The posting mentions 5 to 7 years of relevant experience, a bachelor's degree or equivalent and skills such as React and Social Media. Read the full description above for the complete list.

    Where do I send my application to HelloFresh?

    Use the apply button on this page. It takes you to HelloFresh's own application form, so your CV goes directly to their hiring team.

    Is this job still open?

    HelloFresh published the role on August 21, 2026. We check the employer's job board every day and take this page down when the role closes, so if you can read it, the job was still listed at our last check.

    Source: HelloFresh careers page (careers.hellofresh.com). Applications go straight to the employer. We check the listing daily and remove it once it closes.

    Required Skills

    React Social Media

    🏢 About HelloFresh

    HelloFresh is on a mission to change the way people eat, forever! Since our 2011 founding in Europe’s vibrant tech hub, Berlin, we’ve become the world's leading meal kit company. In Q1 2020 alone we provided 111 million meals to 4.2 million households worldwide in 14 countries across 3 continents. HelloFresh supplies everything you need to prepare quality, delicious, home-cooked meals that require no planning, no shopping and no hassle. Every ingredient needed for our thousands of exclusive recipes is carefully planned, responsibly sourced and delivered to your door when…

    Industry: Retail

    View Company Profile →
    $101,430 - $138,000 / yearly

    Yearly salary

    Apply on Company Site ↗
    🏢 Company HelloFresh
    📍 Location New York, USA
    💼 Job Type full-time
    🌐 Work Mode 🏢 On-site
    🏭 Industry Retail
    🗓 Posted Date Aug 21, 2026
    🎯 Experience 5 to 7 years
    🎓 Education Bachelor's degree
    📅 Deadline Dec 14, 2034

    About the Company

    HelloFresh is on a mission to change the way people eat, forever! Since our 2011 founding in Europe’s vibrant tech…

    View Company →